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October 11, 2007
NPD Group Lists Top Ten GPS Companies
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The latest NPD 2007 market share reports are out, and it's more good news for Garmin, who held on to it's #1 spot. TomTom moved into second place, with Magellan playing catch-up in the #3 slot.
Interestingly, Taiwanese firm Mio's aggressive pricing and distribution plans in North America have boosted the company quickly into fourth place. I'm guessing we'll see Mio overtaking Magellan sometime soon, especially given Magellan's recent customer service problems and product development delays.
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