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June 6, 2007

SiRF Announces Embedded Dead-Reckoning, Brings In-Car Accuracy to Portable GPS

GPS Dead Reckoning

Dead Reckoning technology allows a GPS to continue tracking your position on the map even when little or no signal is available, such as when driving through a tunnel or in dense urban environments, and is one of the few benefits of an integrated in-car GPS navigation system over a portable GPS.

California-based GPS chip manufacturer, SiRF, is announcing SiRFDiRect technology that delivers the same in-car DR capabilities previously available on in-car wired systems only.

According to SiRF, "SiRFDiRect gives our portable navigation device customers a competitive edge by enabling them to provide in-car system navigation accuracy."

In-Car GPS systems tap into the car's accelerometer and brake light to determine speed and position when no GPS signal is available. SiRF's DR sensor achieves the same accuracy, seamlessly switching between DR and regular GPS, but can be embedded in the device or mounted on the dashboard. SiRF says the chips will be available to OEM manufacturers in Q3 this year.

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